Ducky Bhai Aroob Jatoi have added another trophy to their shelf. Pakistan’s best-known creator couple were named Best Couple Creator at the Pakistan Influencer Awards on Friday 7 November 2026, winning a category that recognises couples who make content together. The win was announced live on stage, and clips of the moment spread across Instagram and Facebook within hours.
The Moment on Stage
The award was presented by two hosts on a stage lit in blue and green, with the awards branding on a large screen behind them. As the presenters read out the category, the screen showed the words “CREATOR COUPLE” alongside the nominees, before flashing “WINNER” in large letters.
Clips show the couple sitting in the audience as their names were announced. They reacted with smiles and applause, then walked to the stage through the crowd, received their trophy and posed for photographs. Aroob held the trophy aloft as the audience applauded, while Ducky took the microphone for the acceptance speech. Speaking in a mix of English and Urdu, he thanked supporters, praised the talented creators in attendance and said he was happy that an event celebrating Pakistan’s digital creators had taken place.
The ceremony was covered widely by Pakistani entertainment and news pages, including Pulse Pakistan, Fashion Times Magazine, Startup Pakistan and Loug, which shared clips of the announcement.
What They Wore on the Night
Aroob wore a floor-length black sequined dress with a sheer embellished jacket and carried a small clutch. Ducky wore a dark green patterned sherwani-style coat over a black shirt and trousers. Fans praised Aroob’s look in particular, with many calling the black outfit elegant.
Ducky Bhai Aroob Jatoi: From Roast Videos to the Red Carpet
Ducky Bhai, whose real name is Saad ur Rehman, is one of Pakistan’s biggest YouTubers. He first rose to fame with his roast videos, then expanded into vlogging, gaming streams and reaction content. His gaming channel, Ducky Reloaded, draws large live audiences for streams of games including PUBG, GTA and story-driven titles. His fanbase calls itself the “Ducky Army”.
Aroob Jatoi is a lifestyle and fashion creator with more than 4 million followers on Instagram. The married couple frequently appear in each other’s vlogs, travel videos and photoshoots. Together, they are among the most recognisable creator couples in Pakistan, and that visibility is part of why the Best Couple Creator category suited them: it recognises couples who create content together rather than individual creators.
Aroob’s First Award Came in August
The win is not the couple’s first taste of awards recognition this year. In August 2026, Aroob won Best Content Creator at the Sunday Special Icon Awards, which she celebrated on Instagram. In that post, she called the trophy her first award and thanked her followers, many of whom said in the comments that they had voted for her. The August win was a solo honour for Aroob. The Pakistan Influencer Awards trophy is different: it recognises the couple as a unit, and it is the first major award the two have won together under a couple category.
Mixed Reaction Online
As with most things involving Ducky Bhai, the reaction online has been mixed. Fans congratulated the couple, many saying they had voted for them. But there was also a wave of criticism. Some questioned what the couple had done to deserve the award, calling it meaningless and arguing other creators were more deserving. Defenders pushed back, pointing to the pair’s journey and their support for each other through difficult times, including Ducky’s legal troubles in recent years.
One detail remains unconfirmed: the organisers have not published the venue of the ceremony or the full list of winners, and Startup Pakistan noted that those details could not be independently confirmed. What is clear from the clips and photos is that it was a formal ceremony with a large audience, presenters and a red carpet.
For the couple, the award is another marker of their status at the top of Pakistan’s creator economy. For the industry, the ceremony is part of a wider trend: awards nights have become more common in Pakistan — the 10th Pakistan Excellence Awards in Karachi drew a star-studded crowd — as brands try to give the country’s online stars the same recognition that film and television stars have long received. The presence of major sponsors on the red carpet backdrop, including Pepsi, L’Oreal and inDrive, shows how seriously brands now take the creator economy. Whether it silences Ducky’s critics is another matter. If the online reaction so far is any guide, it will not. But for the couple and their fans, the trophy on the night was the point, and the photos of Aroob holding it aloft are the images that will be remembered from the Pakistan Influencer Awards 2026.
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